Our Goal: Find a way to grab the attention of potential customers who aren’t currently in the market for what Story County Medical Center has to offer.
To get the word out about Story County Medical Center’s services and specialties, we produced a print ad series. Each ad featured a custom pen-and-ink watercolor illustration paired with a nursery rhyme that helped advertise a service or specialty—bringing useful information to a broad audience in an entertaining way.
In a world filled with generic stock photography, these unique illustrations stood out, which meant Story County Medical Center did, too. Let us help you stand out. Whatever your field, Hellman can find a way to bring your brand, products, or services to the people who need to see it.