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Hellman

Specialty Starch Manufacturer Website Redesign

Penford wanted its website to be as smart as the company’s solutions and as savvy as its customers. Hellman architected and designed a new and improved website with: New branding. It featured a new logo, color scheme, tagline and tone. New navigation. User testing revealed that users would prefer to navigate the website by their [...]

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Education Award Ceremony Video

Hellman produced this video, which opened the 2011 Gold Star Award for Outstanding Teaching Awards ceremony. It featured new Gold Star branding by Hellman that was fun, irreverent and kid-centric. The new look and feel was also applied to a new website and brochure.

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Pest Elimination Video

Hellman produced this B2B marketing video for Ecolab Pest Elimination to promote its pest elimination and prevention solutions. Animation provided an appealing way to discuss unsanitary environments.

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Fly Elimination Video

Hellman produced this B2B marketing video for Ecolab Pest Elimination to promote its large fly elimination and prevention solutions. Animation provided an appealing way to discuss an unsanitary subject. It was also an engaging way to illustrate fly prevention strategies.

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Starch Campaign

Starch Campaign

Opportunity Health food manufacturers often find that altering their formulas is more work than it’s worth. So, Penford launched PenFibe™ RS, a non-allergenic resistant starch that offers a concentrated source of dietary fiber with only minor formula adjustments necessary. Strategy Hellman created the “Fit in Fiber” theme, which emphasized how easy it is to add [...]

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Dental Impression Product Launch

Dental Impression Product Launch

Hellman created a four-part series of webisodes for the “All the Detail, None of the Drama” campaign promoting 3M ESPE Impregum.

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Amusement Park TV Ad

Amusement Park TV Ad

Historic Arnolds Park is one of the world’s longest-operating amusement parks. Its brand is nostalgia.

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Hellman 3D Video

Hellman 3D Video

3D video isn’t just for cartoons anymore. In fact, more businesses are using 3D video to demonstrate their complex products and services, explain intricate processes and showcase innovative technologies.

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Dental Restoration Campaign Video

Dental Restoration Campaign Video

The true story of how a talented dentist, Dr. John Weston, D.D.S., F.A.A.C.D., used Filtek™ Supreme Ultra Universal Restorative to transform one man’s smile—and his life.

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Powers Manufacturing “We’ve Got Your Back” Ad

Powers Manufacturing “We’ve Got Your Back” Ad

Powers Manufacturing, a manufacturer of athletic wear, faced a challenge in that many of their customers (typically high school coaches or athletic directors) knew them only for the specific line of athletic uniforms that they were used to purchasing, i.e., football.

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